Usually found in the urban planning of rural towns are such regional losses as the destruction of natural ecological texture, the dehumanization tendency of spatial scales, as well as the disruption of historical and spiritual contexts. Having been formed under different natural and geological conditions, different rural towns exhibit different distinctive regional characteristics, which requires specific corresponding reflection in the process of their urban planning. The guiding principles and design concepts should be first made clear about the research of regional regression in the urban planning of rural towns. And based on this study is the outline of the design from three hierarchical levels: macro-level, meso-level, and micro-level perspectives, under the framework model of “3+4+3” for the research of regional regression in rural towns. A tentative study has been made of the regional regression of Yuntian Town in Zhuzhou City under this theoretical framework, taking into consideration such factors as its geographical location and constituent elements of its regional features.