Abstract:As the future media, the origin of the Metaverse in shaping the action logic of public opinion communication lies in: the Metaverse realizes the digital coupling of body and action, and endows the public opinion subject with the role attribute and action logic of “game man”; With the change of the relationship between reality and virtuality, emotion and empathy have become the core driving force instead of viewpoints and interpretations for the evolution of public opinion in the Metaverse; The technical combination of DAO and Web3.0 makes the power rules of public opinion action equal and realizes an open co-governance logic. Based on this, the governance of public opinion in the Metaverse needs to pay special attention to the influence of the special scene of virtual and real interaction on people’s action consciousness, and deal with future risks through the systematic scheme of combining virtuality and reality.