湖南省红色旅游 经典景区网络预约平台运行机制研究
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Research on the Operation Mechanism of Network Reservation Platform of Classic Red Tourism Scenic Spotsin Hunan Province
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    摘要:

    采用文献分析法、对比分析法与调查法等,分析了湖南省内 14 个全国红色旅游经典景区网络 预约平台建设和运行中存在的问题及其原因,提出构建以网络预约平台共建机制为基础、以信息发布机 制为渠道、以网络预约机制为核心、以运行效果评价机制为监管、以轮值机制为协调、以人员考培机制 为支持的湖南省红色旅游经典景区网络预约平台运行机制。网络预约平台的高效运行,需要以政府引导 并开展景区协作、建立有效的合作制度、引进和培养专业人才、拓宽资金引进渠道等措施作为保障。

    Abstract:

    By using literature analysis, comparative analysis and investigation, this paper analyzes the existing problems and thecorresponding causes in the construction and operation of the network reservation platform of 14 classicnational scenic spots of red tourismin Hunan province.The operation mechanism of network reservation platform of classic national scenic spots of red tourism in Hunan province with the information release mechanism as the channel, the network appointment mechanism as the core, the operation effect evaluation mechanism as the supervision, the rotation mechanism as the coordination, and the personnel examination and training mechanism as the support is put forward. The efficient operation of the network reservation platform requires the implementation of government guidance and cooperation in scenic spots, the establishment of an effective cooperation system, the introduction and training of professional talents, and the broadening of the channels for the introduction of construction funds as a guarantee.

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朱东国,马 伟.湖南省红色旅游 经典景区网络预约平台运行机制研究[J].《湖南工业大学学报(社会科学版)》,2021,26(2):47-53.

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  • 收稿日期:2021-03-02
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  • 在线发布日期: 2021-05-12
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