The report in the 19th National Congress of Chinese Communist Party points out that socialist core values education needs to focus on the cultivation of the new generation who take on great responsibility of national rejuvenation.Combining Marxist theory of human development and basing itself on the macro background of the new era of socialism with Chinese characteristics, people of the new century who take on the duty of national rejuvenation should have all-round development of material and spirit, harmony of individuality and sociality, as well as balance of nationality and cosmopolitism.Therefore, values education in colleges and universities should pay attention to three levels, including guiding students to pursue spiritual promotion on the basis of material satisfaction, emphasizing responsibility while highlighting personality, obtaining world feelings under the premise of national identity.China’s science and technology dissemination has lagged behind the development of science and technology for a long time, which restricts the promotion of science popularization and the improvement of the overall scientific literacy of the nation. With the full commercialization of 5G technology and 5G network, as well as the development of internet application towards mobile internet and intelligent internet, science and technology dissemination has ushered in a new era of all-media dissemination under the framework of “full-staff media, full-effect media, holographic media, full-process media”. China’s increasingly prosperous science and technology and its increasingly prosperous and powerful brand image of science and technology need corresponding international communication contexts, channels and forms to establish China’s international status in science and technology in the new era. In China’s development from a big country in science and technology to a powerful country in science and technology, we need to sort out the development of the dissemination of new media in science and technology. We need close cooperation and integration and innovation between traditional media and new media from the central to the local level. We need to design the innovative path of all-media dissemination of science and technology at the top level. We need to use multi-terminal and multi-channel dissemination means to transmit scientific knowledge and scientific research events loved by the Chinese people and improve the scientific literacy of all citizens.