By analyzing each production links of ecological industrial chain roundly, and innovating out competitive products, it is necessary for us to take a SWOT analysis on the advantages, weakness, opportunities and threats at present stage of developing enterprise. In accordance with the theoretical foundation, the Guitang Group should take some efforts from the following concrete suggestions to obtain a competitive advantage, such as: improving enthusiasm of farmers and increasing raw material sources, decreasing the dependent of secondary raw materials to promote the health of economy, as well as adding more industry chain and enhancing additional value of products.