Abstract:As the global economic integration develops further, the real estate industry in China has been walking on the international road, which further underscores the importance of real estate advertisement translation. How to exactly reflect the intent of the original advertisement has become a new topic of translation theory and practice. The Adaptation Theory, with its viewpoints such as contextual correlates of adaptability, structural objects of adaptability, dynamics of adaptability and consciousness degree of adaptability, can provide a new perspective for translation theory and practice.