产品包装中的绿色原生态理念及设计策略
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南京林业大学2022年度课程思政建设示范培育三期项目(南林教[2022]65号);南京林业大学2021年高等教育研究课题(南林高[2021]2号);南京林业大学大学生实践创新训练计划项目(2024NFUSPITP0257)


Green and Original Ecological Concepts and Design Strategies in Product Packaging
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    摘要:

    为应对产品包装现存问题、推动包装行业可持续发展,基于绿色原生态理念,并结合包装的具体需求,深入探讨了产品包装的绿色原生态理念及设计策略。指出了产品包装中存在过度包装、材料难降解、实用性不足等问题,明确了顺应时代的原生态包装不仅要满足功能需求,还应在包装及使用的整个环节中满足生态友好需求,进而阐释应用于产品包装中的绿色原生态设计理念。提出使用天然材料、融合传统文化、实现简便实用性及包装零废弃等设计策略,有助于明确包装与自然的关系,使设计更符合可持续发展的需求,对促进环境保护、改善消费者体验等具有重要意义。

    Abstract:

    To address current packaging problems and promote sustainable development of the packaging industry, grounded in the green eco-native philosophy and tailored to concrete packaging needs, the green and original ecological design concept and strategies for product packaging are deeply probed. First, issues such as over-packaging, non-degradable materials, and insufficient practicality are identified. By clarifying that contemporary eco-native packaging must not only fulfill functional requirements but also remain ecologically friendly throughout its entire life cycle, the green eco-native design concept for product packaging is elaborated. Strategies proposed include the use of natural materials, integration of traditional culture, realization of simple practicality, and achievement of zero packaging waste. These approaches help clarify the relationship between packaging and nature, align design with the demands of sustainable development, and are of great significance for advancing environmental protection and improving consumer experience.

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邓巧云,刘真伶,司佳慧.产品包装中的绿色原生态理念及设计策略[J].包装学报,2025,17(5):34-40.

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  • 在线发布日期: 2025-10-22
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