The fierce market competition and increasingly strict environmental policies have brought about new requirements and challenges to domestic appliances packaging industry. Based on the investigation of the current situation of transportation packaging in large domestic appliance companies in China, the impacts and influences of industry competition and environmental policies on domestic appliances packaging industry were analyzed. The effective measures for optimizing the design of domestic appliance packaging, the requirements of logistics automation for domestic appliance packaging design, and the application cases of packaging standardization were introduced. Finally, the development trend of transportation packaging for household appliances was summarized.