Stronger cultural attributes could be reflected through cultural creativity of printing and packaging enterprises by expanding the market with the cultural creativity products, enhancing product competitiveness, and achieving enterprise transformation and upgrading. The cultural creativity of printing and packaging enterprises could be realized in the form of creating a printing and packaging cultural industrial park through two approaches of “printing +IP” and “printing + technology”. Shanghai Printing (Group) Co., Ltd., Artron Art( Group) Co., Ltd., and Lukka Pack (Shenzhen) Co., Ltd. served as the successful examples.