The wisdom of eco-friendly packaging design is not only embodied in the realization of environmental protection and resource conservation directly through the means of design, but also to implant the environment protection concept deeply in the consumer's minds and motivate them to behave in an eco-friendly way independently. The wisdom of its design is mainly reflected in the focus on humanized eco-friendly packaging design in order to guide consumers to develop a resource saving habit. Eco-friendly information is delivered to consumers through packaging design elements of colors, graphics, texts while eco-friendly packaging materials are chosen to convey the green environmental philosophy directly.