As a bond of communication between commodities and customers, commodity packaging has a commutative relationship with the mentality of customers. On one hand, commodity packaging influences the customers through appearence like color, shape, words, pictures and symbols, which attract their attention, initiate their emotion, inspire their desire, and then, lead to the acquisition. On the other hand, the characteristics and rules of the mentality and behavior of the customers are the gist and precondition of commodity packaging, i.e., commodity packaging shuold conform to the characteristics of individual customer or customers’ mental demands as a group.