Natural environment and social resource complexity are new subjects faceing responsible designers. From strategic viewpoint of the environment protection and the development，WECD came up with sustainable development theory model of handling the relationship between man and nature. Under theory of sustainable development, packaging design should reduce not only packaging costs but also packaging waste pollution to the environment. The aim of designers should follow the trend of sustainable development.“Gui’andehua”Heicha packaging design process is a practice of the concept of sustainable development in the packaging design.