Domestic pension service mode is an important aspect of social pension. In rural areas, developing the domestic pension service mode can meet the huge demand for pension, improve the quality of pension, promote employment and economic development. But there are also some obstacles, for example, the shackles of the traditional concept of pension, the imperfect laws and regulations, the restrictions of the hardware conditions, and the mismanagement of the domestic pension service agencies or enterprises, etc. To solve these problems, the individuals, society and government all need to take appropriate countermeasures, such as changing the concept of pension, strengthening the construction of laws and regulations about the domestic pension service mode in rural areas, increasing the support of the government policies, and reinforcing the self-construction of the domestic pension service agencies or enterprises, etc.