Abstract:National image is a national comprehensive national strength the display window and platform, is a national intangible assets. China 's national image through the ancient times glow shine, modern decline—struggle, the modern reconstruction of the interweaving of hearten rises—destruction—in the process of historical change. The current Chinese National image shows economic actual strength increases ceaselessly, deserve peace, development, cooperation and responsibility. China should learn lessons from the construction of national image, objective evaluation and analysis of the current national image, at the same time by conducting public diplomacy, enhancing the soft power of culture, deepen the social reform and to seize the international discourse right of way in order to construct China's national image.